Proof that consultants have a sense of humour - and that it involves graphs

My colleague Emily Ford kindly forwarded me a consultancy's report that came with this covering e-mail:

Dear consultants:

Please benchmark attached analysis against respective efforts from your consultancies. Some very insightful thoughts and views contained.

(name removed to protect the professional people in suits)

The PDF attached to the e-mail is called Consultants and Relationships. At first glance, it could be taken seriously. There are colourful graphs, neat use of multiple typefaces and the logo of an extremely well-known firm on each page. Look a little closer, however, and it becomes apparent that there are actual jokes on each page. They aren't enormously funny, but they do get points for trying.